Cookies Policy
Introduction
This Cookies Policy explains how myempire uses cookies and similar tracking technologies when you visit our website or use our online casino platform. It is intended to help you understand what cookies are, why we use them, and what choices are available to you. This policy was last updated in 2026 and applies to all users accessing myempire from Australia.
What Are Cookies
Cookies are small text files that are stored on your device when you visit a website. They allow the site to recognise your device on subsequent visits, remember your preferences, and support core functionality such as maintaining a secure session. Similar technologies, including pixels and local storage, may be used alongside cookies to achieve comparable purposes.
Necessary Cookies
Necessary cookies are essential for myempire to operate correctly, including enabling secure login, maintaining session integrity, and supporting responsible gambling tools such as deposit limits and self-exclusion settings. These cookies do not require consent because the site cannot function properly without them. Disabling these cookies may prevent access to certain account features or the platform entirely.
Analytics Cookies
Analytics cookies help myempire understand how visitors interact with the site, including which pages are viewed, how long users stay, and where technical issues may occur. This information is generally collected in an aggregated or pseudonymised form and is used to improve site performance, layout, and usability. Analytics providers may set their own cookies subject to their respective retention and privacy practices.
Marketing Cookies
Marketing cookies are used to deliver relevant promotions, track the effectiveness of advertising campaigns, and limit repetitive ad displays across partner networks. These cookies may be set by myempire or by third-party advertising and affiliate partners in connection with our marketing activities. Where required, marketing cookies are only activated after you provide consent through our cookie banner or preference settings.
How Cookies Are Used
Cookies allow myempire to remember your login status, language and display preferences, and certain account settings so you do not need to re-enter information repeatedly. They also support fraud prevention, security monitoring, and compliance with responsible gambling obligations. Aggregated cookie data may additionally be used to evaluate the performance of promotions and site features.
Managing Cookies in Your Browser
Most web browsers allow you to view, delete, or block cookies through their settings menu, and you can typically choose to accept or reject cookies on a site-by-site basis. Instructions for managing cookies vary depending on the browser and device you use, and this information is usually available within the browser's help or settings documentation. Please note that disabling certain cookies, particularly necessary ones, may affect your ability to use myempire's features as intended.
Third-Party Cookies
Some cookies on myempire are placed by third parties, such as analytics providers, advertising networks, or payment processors, in order to support their respective services. These third parties are responsible for their own cookie practices, and we encourage you to review their individual policies for further detail. myempire does not control how third parties use cookies once they are set on your device.
Retention Periods
Cookie retention periods vary depending on their purpose, ranging from session cookies that are deleted when you close your browser to persistent cookies that may remain on your device for a defined period of up to twenty-four months. Necessary cookies are generally retained only as long as needed to support secure and functional use of the site. Analytics and marketing cookies may have longer retention periods, subject to the practices of the relevant third-party provider.
Updates to This Policy
myempire may update this Cookies Policy from time to time to reflect changes in technology, legal requirements, or our operational practices. Any material changes will be reflected by an updated revision date at the top of this page. We encourage you to review this policy periodically to stay informed about how cookies are used as of 2026 and beyond.